The tantalising prospect of Taylor Swift performing at the Super Bowl half-time show in February is a ‘maybe’, according to NFL commissioner Roger Goodell.
The pop music superstar announcent her engagement to Kanas City Chiefs tight end Travis Kelce in August, and is often seen at Chiefs games since she and Kelce started dating in 2023 – including each of their appearances in the last two Super Bowls.
Could she again be in attendance for Super Bowl LX – to be held at Levi’s Stadium in Santa Clara, California on February 8 – but this time as the half-time headliner?
“We would always love to have Taylor play,” Goodell told NBC’s Today show, on the prospect of the 14-time Grammy winner performing at the Super Bowl.
“She is a special, special talent, and obviously she would be welcome at any time.”
When pressed further on the matter, Goodell said: “I can’t tell you anything about it,” before adding, “It’s a maybe.”
Rapper Kendrick Lamar’s Super Bowl half-time show last February drew in 133.5 million viewers, which made it the most-watched in the event’s history.
Previous acts also include big names such as Beyonce, Prince, Madonna, Lady Gaga and the Rolling Stones.
Adding Swift’s name to that list would represent a massive coup for the NFL, given her global fan base, while the Super Bowl show could present the perfect opportunity for the 35-year-old to promote her 12th studio album, ‘The Life of a Showgirl’, which is set to be be released on October 3.
How to watch the 2025 NFL season?
Sky Sports has announced a new three-year deal with the NFL, extending its long-standing partnership with the league to over 30 years and cementing its position as the home of the NFL in the UK & Ireland.
Fans can once again look forward to the best games every week on Sky, with the broadcaster having the first-pick exclusive game on Sunday at 6pm live on Sky Sports NFL and the first pick for the Sunday 9pm game.
There will also be more choice as a second game at 6pm and up to an additional two games at 9pm will also be shown live on Sky Sports concurrently.
NFL RedZone will also continue to be shown live on Sky every Sunday, alongside every Thursday Night, Sunday Night and Monday Night Football, Thanksgiving games, the Playoffs and the Super Bowl.
Watch the 2025 NFL season live on Sky Sports, including every London and European game as well as every minute of the playoffs and Super Bowl LX; Get Sky Sports or stream with no contract on NOW.